99% Invisible Podcast – Episode 45 – Immersive Ideal

We love the concepts that Roman Mars comes up with for the 99% Invisible podcasts, this episode covers how the US band Beauty Pill re-purpose the Black Box Theater as a makeshift recording studio that will give the public a window into the sessions.

From Roman Mars:

Beauty Pill is band I really like from Washington DC. They have released two EPs (The Cigarette Girl From the Future and You Are Right to be Afraid) and their last album, The Unsustainable Lifestyle, came out in 2004.

In the interim, the singer/guitarist/producer for Beauty Pill, Chad Clark, got very sick and nearly died. That can be enough to make anyone stop making music, but in Clark’s case, he continued to make music, but he just never felt the need to release a record or play live. His music was just for him and his friends, and that was OK.

But a strange confluence of opportunity, desire and architecture knocked Beauty Pill out of their unforced exile. The curators at a new multimedia art center called Artisphere invited Chad Clark to come in and do something musical in the space. While they were showing him around, he saw the angled, 2nd floor window overlooking the Black Box Theater and it reminded him of the window in Abbey Road Studio 2, made famous by The Beatles. Months later, the Black Box Theater was transformed into a very public recording studio, capturing the sounds and energy of the band, onlookers and guests over the course of a couple weeks.

They called the project Immersive Ideal.